I am every Woman

THE PROJECT

2020 has been an incredibly tough year for almost everyone. Australia has seen an increase in Family Violence during this pandemic with many women and children having access to even more limited options to flee violent homes. In fact, on average 56,000 women are homeless each night in Australia. And alarmingly, 34 women have been killed by a partner or former partner so far this year.

So, Australia’s leading boutique talent agency, JEEP MANAGEMENT has rallied some of our most talented artists to create something beautiful. This clip showcases the talent of some of the country’s most incredible singers and musical theatre performers as well as first class hair and make-up artists, fashion labels and jewellery designers, whilst at the same time raising awareness about this issue and directing donations to a wonderful charity who is doing brilliant work in the domestic violence sector; Women Community Shelters.

“The team and I at Jeep were inspired by this Chaka Khan/Whitney song to create something beautiful – especially after a year that was less than beautiful in our industry and more importantly in the world. I believe it is even more powerful to use your gifts give back during tough times. As each exceptionally talent individual came on board to work on this collaboration our hearts soared.

‘I’m Every Woman’ was the perfect song I felt, as it has always reinforced my belief that every woman deserves to feel beautiful and valued. ”

PJ Clarke – Director, Jeep Management

“It has been a particularly challenging year for our sector. Lockdown and the increase of work from home arrangements, has meant that the opportunities for abuse and controlling behaviours have increased. Women experiencing abuse have also been further isolated from their usual networks of support.

We have seen a marked increase in the number of women reaching out to us. Yet simultaneously, the opportunity to host much-needed fundraising events have been limited. That’s why we are incredibly grateful to the extraordinary talent at Jeep Management for using their gifts for good. This clip is a celebration of womanhood, and a joyful, innovative way of supporting our fundraising endeavours.

Any woman can experience abuse, and every one of us can chose to work towards change.”

Annabelle Daniel, OAM – CEO Women’s Community Shelters